Reed Lawrence, co-founder of Pro Power Ag, will be highlighting the importance of weed control and the power of using data to drive decision-making at 1 Million Cups Fargo’s virtual event on May 6th. For the time being, 1 Million Cups Fargo will be held online through a live-stream and can be found at the 1MC Fargo Facebook Page from 9:15 a.m. – 10:15 a.m.
Reed Lawrence, Lead Software Architect at PPAG, graduated with a degree in MIS from North Dakota State University in 2016. Reed is a fantasy football fanatic and he once wrote a program that simulated one billion dice rolls of a game of Monopoly and ruined it for his friend group! Reed loves going to work every day because “being able to provide a service and get feedback from users that what I build is genuinely meaningful and important to them and their company. Having people appreciate our hard work is extremely gratifying.”
About Pro Power Ag
Pro Power Ag, founded by Reed Lawrence and Sam Hanson, then they brought in another business partner, John Shamp. They officially launched as Pro Power Ag (LLC) in December of 2018. Reed explains, “Pro Power Ag provides all the tools needed to make better herbicide selection. Better herbicide selection allows for better weed control, improved yield, prevent weed resistance, prevent herbicide overuse, and improve agronomist/grower relationships.” Pro Power Ag helps agronomists and growers by providing real-life herbicide performance data which is collected from university and industry research data. This data is accessible through their software.
Pro Power Ag was brought about to solve a problem that Sam Hanson, co-founder of PPAG, was having as a sales agronomist in North Dakota. Reed expands, “As a new agronomist, he lacked the knowledge and experience to have confidence in the herbicide plans he was making for growers. To make up for his lack of experience, Sam was spending a significant amount of time researching herbicides to create chemical plans for each grower’s specific and unique needs. He approached me with his problem, and we felt that weed control could be massively improved with software that could present herbicide performance data in a quick and easy way.” Their mission is to “assist agronomists and farmers in making better decisions by providing data-based solutions to weed management.”
Reed will be speaking virtually at 1 Million Cups Fargo on May 6th from 9:15 a.m. – 10:15 a.m. Reed wants to give attention to their approach to solving a complex problem that every agronomist and grower deals with. Reed thinks it’s important to talk at events like 1 Million Cups because “it is important for people to see entrepreneurial efforts going on in their communities. Strong businesses build strong communities and sharing knowledge about topics that might not even be on somebody’s radar is important. Beyond that, I think it is important to see the “person” behind the business/idea. It is very easy to build a façade online and forget that there are real people putting in real work to make things happen in their community.” If you’d like to learn more about Pro Power Ag visit their website. If you’d like to keep up with their work follow their Facebook and Twitter pages.